Age is a funny old thing. While the approach of my 40th birthday sees me torn between hosting a blow-out party and killing myself in a fit of regretful introspection, Suzuki outboards is taking a much more positive outlook...


Suzuki outboards : D55

With styling lke that, the original D55 would sell by the lorry-load today.

Though the company itself was originally founded in 1909, it wasn’t until 1965 that it introduced its first outboard engine in the form of the venerable D55. It was already a motorbike and car manufacturer by then and its new 5.5hp two-stroke outboard benefitted greatly from that established expertise.


Half a century after the appearance of that pioneering marine motor, the gulf between the original D55 and the company’s flagship DF300 is plainly vast – and yet it’s not the hardware itself that is to be celebrated on the Suzuki outboard’s 50th anniversary, but the way in which we (the boating public) are enjoying them.


To that end, Suzuki is asking boaters to submit any personal photos that show them embracing Suzuki-powered adventures on the water. All you have to do is email your image to and it will be posted among the rest in a dedicated album on the Suzuki website ( The best of them will then be selected to win one of several prizes...


The top prize will be a Garmin Virb HD Action Camera (essentially Garmin’s more affordable answer to the all-conquering GoPro). Smaller ‘You-Did-Well-But-Your-Photo-Wasn’t-Good-Enough’ prizes will also include sunglasses, a dry bag, tickets to the PSP Southampton Boat Show, a Suzuki-branded Gill jacket and a Suzuki-branded Crewsaver lifejacket. The competition will run from now until 30th November 2014 and if you’re the overall winner, your picture will also be used as part of Suzuki’s global promotions throughout 2015.


Personally, I can’t help thinking an outboard engine or a Suzuki-powered tender might have made a more apt and enticing prize, but I speak as a man who owns neither. In any case, I’ve read the terms and conditions and professional photojournalists are apparently prohibited from entering. So I shall wish Suzuki Marine a happy birthday (because both their people and their products are top class) - but I’m not sure I really mean it.

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Written by: Alex Smith
Alex Smith is a journalist, copywriter and magazine editor with a long history in boating and a happy addiction to the water. He’s worked on boats, lived on boats, bought boats, sold boats and – when he’s not actually on board a boat – he can generally be found in his Folkestone office, tapping away at the computer and gazing out to sea.