Ventura Yachts, the UK dealer for Pershing Motor Yachts has announced a three- year partnership with the Ferrari Owners’ Club of Great Britain – and it’s an initiative that makes plenty of sense.

From its base near the Adriatic coast in the north of Italy, Pershing has established a very specific reputation as a builder of luxury open motor yachts with distinctive styling and extraordinary sporting ability. Naturally enough, that has previously led the company to describe its craft as the “Ferraris of the Sea” ( see Sexiest boats: six of the best). Not only does the hardware embody many of the same philosophies that has seen Ferrari develop such a fanatical world following, but Pershing’s Mondolfo headquarters is only a stone’s throw from Ferrari’s hallowed home at Maranello.

 

Pershing partnership with and Ferrari: three-year deal in the UK.

Pershing and Ferrari have embarked on a three-year partnership in the UK.



 

Michael Newton-Woof, head of Mayfair-based Ventura, the UK’s Pershing dealer, is excited by the new partnership: "Owners of high-performance boats invariably also love their supercars - Pershing owners perhaps more than any, so I'm truly delighted to have established this partnership with The Ferrari Owners’ Club of Great Britain."

The Club has around 3,000 members, with ownership encompassing current models through to classic examples and accounting for 60 per cent of all Ferraris on the UK’s roads. The club runs an active annual calendar of events, ranging from social functions and motoring events to track days and a competition series – and Nigel Chiltern-Hunt, Chairman of the club, is equally thrilled by the possibilities the new partnership creates: “We are delighted to welcome Ventura Yachts and Pershing for this very exciting partnership. The Italian brand connection and high performance sits so nicely with Ferrari ownership and we look forward to working with them in the coming years".

As the high-performance division of the famous Ferretti Group, Pershing’s yachts tend to stand out from the vast majority of comparable production craft. With sporting hulls allied to lightweight construction, potent powerplants and surface drive propulsion, they typically reach speeds in excess of 45 knots – even in a range that extends from 50 feet right up to 140 feet in length. The latest addition to that high-performance fleet is the 54-foot Pershing 5X, which you can witness at the Cannes Yachting Festival this September. In the mean time, you can find out more by visiting Ventura Europe or the Ferrari Owners Club.

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